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Marchand Archive

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Roland Marchand's slide library

A memorial to Roland Marchand, the late historian of popular culture and advertising, this website presents a slide library with more than 6,100 images, including more than 2,000 advertisements, drawn from Marchand's collection. The images are organized into more than 40 major categories and close to 200 subcategories.

The site also offers 48 lesson plans designed by Marchand, each with an introduction, an essay assignment, and 10 to 40 primary source documents. The lessons cover a diverse range of controversial topics, including the Antinomian Controversy, the reactions against Chinese immigrants, the Pullman Strike, the Women's Suffrage Movement, and Watergate. The site will be useful for researching popular culture and advertising, as well as numerous other topics in American history, such as women, wars, immigration, labor, and African Americans.